A. lifestyle
B. personality and self-concept
C. social class
D. None of the above
Related Mcqs:
- A person’s pattern of living and as expressed in activities and opinions is best classified as ____________?
A. role
B. status
C. lifestyle
D. personality - The retailers that follow the pattern of “locate-compare-select” to serve their customers are classified as?
A. full-service retailers
B. self-service retailers
C. limited service retailers
D. super retailers - The pricing technique which considers pricing for customers living in different locations around the world is classified as?
A. cyclical pricing
B. short term pricing
C. promotional pricing
D. geographical pricing - The internal limitations can be classified as organization’s own?
A. Strengths
B. Weaknesses
C. Opportunities
D. Threats - The contractual agreement between wholesaler, service organization and manufacturer according to which business people have rights to own units is classified as?
A. franchise
B. relative stores
C. chain stores
D. off price voluntary stores - The theory in which consumers make their own alternatives on the basis of benefits and failure is classified as_________?
A. prospect theory
B. integration theory
C. segregation theory
D. alternative theory - When the customer chooses the brands on its own perception for important attributes, it is classified as__________?
A. eliminating heuristic
B. heuristics
C. conjunctive heuristic
D. lexicographic heuristics - A persons feeling of pleasure which results in products performance that match expectations is called __________?
A. satisfaction
B. dissatisfaction
C. distinctive proposition
D. superior value - The movement by concerned government agencies and citizens towards improvement and protection of future and current living environment is called?
A. consumerism
B. seller’s extrovert sellers
C. environmentalism
D. seller introvert seller - The managerial approach which focuses on bringing up ideas that helps producing profits as well preserve living environment is called?
A. seller’s adaptation view
B. environmental sustainability
C. consumer profitability
D. customer sustainability
