A. non-functional discount
B. functional discount
C. quantity discount
D. descriptive discount
Related Mcqs:
- In marketing channels, the conflict occurs in marketing channels working at same level is classified as?
A. steep conflict
B. slope conflict
C. vertical conflict
D. horizontal conflict - When the companies have effective and efficient distribution channels, this differentiation is classified as _________?
A. effective differentiation
B. channel differentiation
C. efficient differentiation
D. working differentiation - In marketing channels, the intermediaries whose function is to assist distribution process without negotiating and taking title of goods are classified as _________?
A. merchants
B. agents
C. facilitators
D. terminators - The guarantees of products by its manufacturers and offer payment terms are classified as _________?
A. price policy
B. distribution policy
C. conditions of sale
D. territorial rights - The products that requires mass marketing by producers and manufacturers are classified as?
A. sought specialty products
B. unsought consumer products
C. convenient specialty products
D. convenience products and services - The markets which include buying from manufacturers rather than intermediaries is classified as________?
A. relative buyers
B. price sensitive buyers
C. business markets
D. consumer markets - The intermediaries that perform functions of selling goods of different manufacturers are classified as _______?
A. trade channel
B. escalator channel
C. shallow channels
D. predatory channels - Anything that can be offered by any manufacturers in market to satisfy the demands is classified as ____________?
A. product
B. service
C. core benefit
D. potential product - Physical distribution channels includes?
A. Retailers
B. Wholesalers
C. Both a and b
D. None of the above - The system which calls for managing, motivating, selecting and evaluating performance of marketing channels over time is called?
A. vertical management
B. horizontal management
C. marketing channel management
D. distribution management