A level which defines the respondent’s intention to buy __________?

Related Mcqs:

1. The research instruments present to respondents consist a set of questions, are classified as __________?

   A. technological devices
   B. random sample
   C. questionnaires
   D. stratified sample

2. The technique of asking respondents for completing presented sentences is said to be ____________?

   A. completely unstructured
   B. word association
   C. sentence completion
   D. thematic appreciation test

3. The technique in which respondents are presented with a picture and to write what they think about the picture is called?

   A. thematic appreciation test
   B. story appreciation test
   C. graphic appreciation test
   D. word appreciation test

4. In close-ended question, the statement which allows the respondents to show the agreement/disagreement is classified as ___________?

   A. multiple choice
   B. dichotomous
   C. semantic differential
   D. Likert scale

5. The type of question which consists of an importance scale for some attributes and respondents is classified as ________?

   A. semantic differential
   B. importance scale
   C. multidimensional scale
   D. least important scale

6. The technique in which respondents were asked to make meaning out of an ambiguous stimulus is classified as _________?

   A. projective techniques
   B. graphic projection
   C. situation projection
   D. picture projection

7. The technique of asking respondents to complete the given story is called _________?

   A. sentence completion
   B. story completion
   C. completely unstructured
   D. word association

8. The factors that influence the purchase decision and purchase intention are __________?

   A. unanticipated situational factors
   B. attitudes of others
   C. anticipated factors
   D. both A and B

9. The level of ease to which it is made easy for the customer’s to buy goods is classified as ___________?

   A. spatial convenience
   B. lot convenience
   C. jobber convenience
   D. interactive convenience

10. In buyer decision process, the stage in which the purchase intention is transformed in to purchase decision is called?

    A. need recognition
    B. information search
    C. purchase decision
    D. both b and c