A. durable goods
B. non-durable goods
C. services
D. augmented goods
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The shopping goods that are similar in quality and have different prices to justify the comparisons of shopping goods are classified as ____________?
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The examples of farm products included __________?
A. homogeneous shopping goods
B. heterogeneous shopping goods
C. impulse shopping goods
D. emergency shopping goods
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The group of related items in a large variety that performs tasks in compatible manner is classified as __________?
A. fish and lumber
B. iron ore
C. wheat, cotton, fruits
D. crude petroleum
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The capital items include _____________?
A. product mix
B. product system
C. product assortment
D. family and line of product
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In branding, when two or more well perceived brands collaborate together to market product is classified as ________?
A. component parts and materials
B. equipment and installations
C. maintenance and repair items
D. operating supplies
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The examples of non-durable goods are _________?
A. co-branding
B. mix branding
C. optional branding
D. line fill branding
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A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?
A. heterogeneous goods
B. legal advisors
C. shampoos and soaps
D. machine tools and refrigerators
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The number of variants of each product offers in a line is classified as ___________?
A. guarantees
B. warranties
C. labeling
D. packaging
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The co-branding is also known as ____________?
A. width of product mix
B. length of product mix
C. depth of product mix
D. consistency of product mix