A. Customer value
B. Customer delight
C. total service solution
D. intangible benefit(s)
Author: admin
A. Changing technology
B. Globalization
C. Deregulation
D. Heightened competition
A. The right product
B. The right service
C. The right store
D. Value
A. open-market
B. deregulated
C. regulated
D. scientifically segmented
A. Age of Globalization
B. Industrial Age
C. Information Age
D. Production Age
A. Vertical Integration
B. Horizontal Integration
C. beta Market
D. Meta Market
A. Which countries to enter
B. How to adapt their product and service features to each country
C. How to price their products in different countries
D. All of the above
A. Brand image
B. Distribution
C. Promotion
D. Price
A. Business markets
B. Global markets
C. Consumer markets
D. Nonprofit and governmental markets
A. People
B. Buying power
C. Demographic segment
D. Market