The low share-penetration index includes ___________?

Related Mcqs:

1. The company may expand its share in market is shown in share-penetration index, which is _____________?

   A. low market penetration index
   B. high market penetration index
   C. fixed index
   D. zero index

2. The ‘market-penetration strategy’ is used to gain market share in __________?

   A. current product in current market
   B. current products in new market
   C. new products for new markets
   D. new products in new market

3. The price margins fall and price competition increases when the index of market penetration is ____________?

   A. high
   B. low
   C. zero
   D. fixed

4. The lower the product-penetration percentage, the ___________?

   A. higher the potential
   B. lower the potential
   C. higher the buying power
   D. lower the buying power

5. In growth-share matrix, the high growth and high share SBU’s are considered as?

   A. Stars
   B. Cash Cows
   C. Question marks
   D. Dogs

6. The strategic business unit with low market share and high market growth is considered as?

   A. Cash Cows
   B. Stars
   C. Dogs
   D. Question marks

7. The SBU’s of a company with low market share and growth rate are considered in?

   A. Stars
   B. Dogs
   C. Cash Cows
   D. Question marks

8. The strategies such as diversification, penetration and market development are the part of __________?

   A. extensive growth
   B. intensive growth
   C. integrative growth
   D. disintegrative growth

9. The concept which states that new retailers begin as low price and low margin retailers and then covert into high priced retailers they have replaced is called?

   A. wheel of mega retailers
   B. wheel of retailing concept
   C. cycle of retailers
   D. retailers discount concept

10. The Company will face low sales and low markups if company set its prices?

    A. too high
    B. too low
    C. too discounted
    D. none of the above