A. social factors
B. personal factors
C. family factors
D. status factors
Related Mcqs:
- The lifestyle measuring consumers major dimensions such as?
A. activates
B. interests
C. opinions
D. all of above - The concept which defines the ‘person’ and it’s interaction with the environment is classified as________?
A. lifestyle
B. personality
C. role
D. status - The characteristics of services include __________?
A. variability and inseparability
B. intangibility
C. perishability
D. all of the above - The distinct psychological characteristics that play key role in distinguishing one person from another is called?
A. lifestyle
B. personality
C. social class
D. None of the above - The person self-image also called as its?
A. lifestyle
B. personality
C. social class
D. self-concept - The study of human population in context of gender, race and occupation is called?
A. the demographic environment
B. the cultural environment
C. the economic environment
D. the natural environment - The market segmentation done on basis of ‘occupation’ and ‘education’ of customers is an example of?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - The defense stating occupation of most desirable place in customer’s perception is considered as _____________?
A. position defense
B. flank defense
C. counter defense
D. offensive defense - A group whose values and behaviors are rejected by individuals is classified as________?
A. aspiration groups group
B. associative group
C. dissociative group
D. inspiration group - A person’s pattern of living and as expressed in activities and opinions is best classified as ____________?
A. role
B. status
C. lifestyle
D. personality
