A. idea’s external sources
B. acquisition of ideas
C. primary sources
D. secondary sources
Related Mcqs:
- The network of company’s suppliers, immediate customers of suppliers, end users and suppliers of suppliers is classified as ____________?
A. hybrid network
B. value network
C. functional network
D. predatory network - The network of delivering products to customer which is composed of distributors, suppliers and manufacturing company is classified as?
A. supply chain management
B. marketing channels
C. delivery channels
D. value delivery network - The record of satisfaction of company’s employees, suppliers and distributors is the part of __________?
A. stakeholder performance scorecard
B. marketing dashboards
C. customer performance scorecard
D. market performance record - The network of specific suppliers and distributors to create superior value is called __________?
A. supply chain
B. value chain
C. product chain
D. marketing chain - The retailers that provide more specialty goods than others and therefore provide more assistance to customers while shopping are classified as?
A. limited service retailers
B. super retailers
C. full-service retailers
D. self-service retailers - The highly automated storage house to receive products from various suppliers, fill area efficiently and send orders to customers efficiently is classified as?
A. exclusive center
B. distribution center
C. inbound center
D. outbound center - The kind of products that does not provide immediate satisfaction neither provide long term benefits to consumers are classified as?
A. deficient products
B. pleasing products
C. salutary products
D. desirable products - The kind of products that does not provide immediate satisfaction but provide long term benefits to consumers are classified as?
A. deficient products
B. pleasing products
C. salutary products
D. desirable products - If the product ideas source is company’s own research and development department, it is said to be?
A. internal idea sources
B. external idea sources
C. systematic idea sources
D. resourcing - The brands used by retailers or distributors to attract large number of customer’s are classified as __________?
A. extract brands
B. bait brands
C. retained brands
D. lifetime brands