A. projective techniques
B. technical techniques
C. classification techniques
D. sampling techniques
Related Mcqs:
- The second step of personal selling process after completion of prospecting and qualifying is to?
A. approach
B. presentation and demonstration
C. handling objections
D. pre-approach - The forth step in personal selling process after completion of step consisting of approach is to?
A. prospecting and qualifying
B. follow up
C. closing
D. present and demonstrate - The third step in personal selling process after completion of pre-approach step is to?
A. prospecting and qualifying
B. handling objections
C. approach
D. presentation and demonstration - The change in attitude based on customer’s association to brands is classified as_________?
A. elaboration route
B. central cues
C. value cues
D. peripheral route - According to consumer promotion techniques, the cash refunds are also classified as?
A. price packs
B. sweepstakes
C. point of purchase promotions
D. cash rebates - On The Christmas and Easter, lower prices pricing techniques are classified as _______?
A. cash rebates
B. special customer pricing
C. loss leader pricing
D. special event pricing - The brand association which can be made with the personal relevance is classified as _________?
A. differentiability
B. feasibility
C. desirability
D. deliverability - The brand association which can be made because of internal resources and feasible commitment is classified as ___________?
A. desirability
B. deliverability
C. differentiability
D. feasibility - The brand association which can be made superior and distinctive relevance to competitor’s is classified as __________?
A. desirability
B. deliverability
C. differentiability
D. feasibility - The technique of asking in which the researcher is asked to write first word to come in mind is classified as ____________?
A. word appreciation test
B. graphic appreciation test
C. completely unstructured
D. word association
