The process of planning, analyzing, controlling and implementing the activities of sales force is classified as?

Related Mcqs:

1. The process which involves controlling, implementing and planning the materials and final goods to meet final customer at high profits is classified as?

   A. exclusive distribution
   B. exclusive dealing
   C. physical distribution
   D. supply chain management

2. Sales force compensation should direct the sales force toward activities that are consistent with _________ ?

   A. Overall company strategies
   B. Overall company objectives
   C. Overall department objectives
   D. Overall marketing objectives
   E. All of the above 

   Submitted by: Rashid Mehmood

3. The sales force structure in which a sales representative is assigned to geographical area is allocated to sell product line in specific area is classified as?

   A. customer sales force structure
   B. product sales force structure
   C. indirect sales force structure
   D. territorial sales force structure

4. The firm providing marketing services such as assisting different companies in preparing, planning, implementing and evaluating the advertising programs is called?

   A. advertising agency
   B. managing agency
   C. research agency
   D. rational agency

5. The sales force structure in which a sales representatives works to sell specific items of product line is classified as?

   A. indirect sales force structure
   B. territorial sales force structure
   C. customer sales force structure
   D. product sales force structure

6. The process of planning where to allocate the funds of business unit is the part of planning under __________?

   A. division level
   B. business level
   C. corporate level
   D. decision level

7. Considering promotional mix, the method in which sales force personal presentation for building customer relationship and increasing sales is called?

   A. sales promotion
   B. personal selling
   C. public relations
   D. advertising

8. The method of managing advertising budget at a certain percentage of sales price per unit or forecasted sales of products is classified as?

   A. percentage of sales method
   B. affordable method
   C. competitive parity method
   D. objective and task method

9. The information which is collected from sales dealers, sales displays and advertising is classified as ____________?

   A. personal sources
   B. commercial sources
   C. public sources
   D. experimental sources

10. The sales force structure in which salespeople are designated to sell the company’s product to certain industries or customers is classified as?

    A. customer sales force structure
    B. product sales force structure
    C. indirect sales force structure
    D. territorial sales force structure