The marketing messages that are based to respect consumer’s wishes and willingness is classified as __________?

Related Mcqs:

1. The division of market on the basis of marital status of consumers such as ‘single consumers’ and ‘married consumers’ is an example of?

   A. geographic segmentation
   B. demographic segmentation
   C. psychographic segmentation
   D. behavioral segmentation

2. The kind of online marketing domain which is initiated by consumers to target the consumers is classified as?

   A. consumer to business domain
   B. consumer to consumer domain
   C. business to consumer domain
   D. business to business domain

3. In marketing metrics, the ‘willingness to change’ is best classified as __________?

   A. quality metrics
   B. loyalty metrics
   C. internal marketing metrics
   D. perceived metrics

4. The kind of products that does not benefit consumers in long run but can immediate satisfy consumers are classified as?

   A. deficient products
   B. pleasing products
   C. salutary products
   D. desirable products

5. According to service quality model, the willingness of employees to solve the problems of the customers is classified as __________?

   A. responsiveness
   B. assurance
   C. empathy
   D. reliability

6. The kind of online marketing domain which is initiated by business to target consumers is classified as?

   A. business to consumer domain
   B. business to business domain
   C. consumer to business domain
   D. consumer to consumer domain

7. The marketing strategy which focuses on ‘common characteristics’ of needs of consumers is called?

   A. mass marketing
   B. segmented marketing
   C. niche marketing
   D. micromarketing

8. The marketing system in which two or more companies join together at one level to seek new marketing opportunity is classified as?

   A. horizontal marketing system
   B. vertical marketing system
   C. static marketing system
   D. flexible marketing system

9. In marketing channels, the conflict occurs in marketing channels working at same level is classified as?

   A. steep conflict
   B. slope conflict
   C. vertical conflict
   D. horizontal conflict

10. The sustainable marketing principle which states that company must seek real marketing and product improvement is classified as?

    A. consumer oriented marketing
    B. customer value marketing
    C. innovative marketing
    D. inbound ⁄ outbound marketing