A. economic factors
B. global factors
C. environmental factors
D. cultural factors
Related Mcqs:
- The market divided on the basis of social class as ‘lower lowers, upper lowers and middle class’ is example of?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - The person’s specific traits that can be attributed to any brand are classified as____________?
A. brand personality
B. personality
C. self-goals
D. self-values - The segmentation done on the basis of regions or areas to live such as urban, suburban and rural areas is an example of?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - The division of target market such as upper uppers, upper lowers, middle class and working class are the classic examples of__________?
A. internal factors
B. external factors
C. social classes
D. economic variables - The social class group which earns through exceptional ability is best classified as?
A. upper middles
B. working class
C. lower uppers
D. upper uppers - In social class grouping, the white and blue collar workers with average pay can be classified as?
A. upper middles
B. working class
C. middle class
D. upper uppers - The social class group who rely heavily on inherited wealth is best classified as?
A. upper middles
B. working class
C. lower uppers
D. upper uppers - The specific companies that are hired for specific projects and design studies are classified as ___________?
A. custom marketing research firms
B. designed researches
C. customer oriented research firms
D. None of above - The specific brand lines supplied to specific retailers are classified as _________?
A. branded variants
B. product variants
C. sub-brand variants
D. line variants - The limited and temporary repository of useful information is classified as____________?
A. long term memory
B. short term memory
C. permanent memory
D. None of above
