A. segmented products
B. less convenient products
C. augmented products
D. convenient tangible products
Related Mcqs:
- The set of all goods or services that are offered for sale by a specific buyer is classified as ________?
A. product assortment
B. product mix
C. product system
D. both A and B - The ‘banking services’ and ‘hotel services’ are examples of?
A. products
B. commodities
C. barter system
D. offered services - The hospitals, loan agencies, postal services and schools are examples of the services of __________?
A. government sector
B. private non-profit sector
C. manufacturing sector
D. business sector - The services such as repair and installation services are classified as __________?
A. empathy services
B. value-augmenting services
C. facilitating services
D. assurance services - According to categories of services mix, and the products that have no accompanying services are classified as ___________?
A. tangible goods with accompanying services
B. pure tangible goods
C. pure services
D. major service with minor goods - The step of personal selling process in which the sales person learns about potential buyer before making a call for sale is classified as?
A. pre-approach
B. sales nomination
C. qualifying
D. prospecting - Considering promotional mix, the method of giving short term incentives to encourage sale of particular market offering is classified as?
A. sales promotion
B. personal selling
C. public relations
D. advertising - The promotion technique for consumers according to which demonstrations and displays of products made at place of sale is called?
A. point of purchase promotion
B. cents off deals
C. sales premium
D. advertising specialties - The products that consists of activities and benefits offered for sale are called?
A. product membership in category
B. services
C. market segmentation
D. pricing of product - The services such as airlines and hotels are classified as?
A. shopping products
B. unsought augmented products
C. sought specialty products
D. unsought convenience products
