A. product membership in category
B. services
C. market segmentation
D. pricing of product
Related Mcqs:
- The set of all goods or services that are offered for sale by a specific buyer is classified as ________?
A. product assortment
B. product mix
C. product system
D. both A and B - The promotion technique for consumers according to which demonstrations and displays of products made at place of sale is called?
A. point of purchase promotion
B. cents off deals
C. sales premium
D. advertising specialties - The consumer promotion technique in which products are offered at low cost or free of cost on purchase of new product is classified as?
A. sample
B. coupon
C. premium
D. cash refunds - The category of products that come with warranty offered at the time of product buying and expires at some specific date is an example of?
A. augmented product
B. actual product
C. actual ownership
D. tangible products - The kind of products that does not provide immediate satisfaction neither provide long term benefits to consumers are classified as?
A. deficient products
B. pleasing products
C. salutary products
D. desirable products - The kind of products that provides immediate satisfaction and also provide long term benefits to consumers are classified as?
A. deficient products
B. pleasing products
C. salutary products
D. desirable products - The kind of products that does not provide immediate satisfaction but provide long term benefits to consumers are classified as?
A. deficient products
B. pleasing products
C. salutary products
D. desirable products - The value that customers give up to get the benefits of products or services is classified as?
A. discount
B. value added tax
C. price
D. tax - The list of products depending upon long run consumer benefits and consumer satisfaction does not includes?
A. salutary products
B. outbound products
C. deficient products
D. pleasing products - The comparison of products benefits with all other market offerings is classified as__________?
A. recognize problem
B. evaluation of substitutes
C. deciding information sources
D. research dynamics
