A. good value pricing
B. cost plus pricing
C. value added pricing
D. both a and c
Related Mcqs:
- The basing point pricing, uniform delivered pricing, zone pricing and freight absorption pricing are all types of?
A. promotional pricing
B. geographical pricing
C. cyclical pricing
D. short term pricing - The image pricing, location pricing, channel pricing and time pricing are all types of price discrimination of __________?
A. First degree
B. Second degree
C. Third degree
D. Fourth degree - The optional-feature pricing, captive-product pricing, product-bundling pricing and by-product pricing are considered as the techniques of __________?
A. product mix pricing
B. line stretching pricing
C. line filling pricing
D. line deepening pricing - The types of good value pricing includes?
A. everyday low pricing
B. high low pricing
C. low high pricing
D. both a and b - The second step of value based pricing is to?
A. determine incurred costs
B. design product
C. assess needs of customer
D. set target price - The first step of value based pricing is to?
A. assess needs of customer
B. set target price
C. determine incurred costs
D. design product - The fourth step of value based pricing is to?
A. determine incurred costs
B. design product
C. assess needs of customer
D. set target price - The third step of value based pricing is to?
A. assess needs of customer
B. set target price
C. determine incurred costs
D. design product - The pricing value of the product which is based on image of buyers about customer support, warranty and support is classified as _________?
A. target profit pricing
B. break-even pricing
C. perceived value pricing
D. target return pricing - When the captive product pricing is used for services then this pricing strategy is classified as?
A. two-part pricing
B. combine pricing
C. double pricing
D. optional part pricing
