A. specialty products
B. subspecialty products
C. convenience products
D. unsought products
Related Mcqs:
- Considering types of retail stores, the one in which combines concept of supercenters and discount stores is classified as?
A. inclusive store
B. exclusive store
C. superstore
D. extensive store - The product line stretching in which company serves middle market, to enter in low priced product as well as high priced product line is called _________?
A. left-market stretch
B. down-market stretch
C. up-market stretch
D. Two-way stretch - The kind of shoppers who seek stores that are convenient for them and join aspired products group are classified as ________?
A. service ⁄ quality shoppers
B. price ⁄ value customers
C. affinity customers
D. interactive customers - Considering types of retail stores, the one which sells merchandise with low margins at lower price and in high volumes is called?
A. discount store
B. selective store
C. extensive store
D. exclusive store - The concept which states that new retailers begin as low price and low margin retailers and then covert into high priced retailers they have replaced is called?
A. wheel of mega retailers
B. wheel of retailing concept
C. cycle of retailers
D. retailers discount concept - The retail stores such as Best Buy, Staples and Pet Smart are examples of?
A. superstore
B. outbound stores
C. inbound stores
D. intensive stores - The retail stores such as 7-eleven and stop-n-go are examples of?
A. outbound stores
B. inbound stores
C. intensive stores
D. convenience stores - The retail stores such as Wal-Mart and Target are examples of?
A. specialty stores
B. department store
C. discount store
D. super store - The low priced brands in the brand portfolio of particular Company are classified as _______?
A. traffic builders
B. fighter brands
C. flankers
D. competing brands - The product line stretching in which a company wants to introduce the low priced product line to seek strong growth opportunities are classified as _________?
A. down-market stretch
B. up-market stretch
C. Two-way stretch
D. left-market stretch