A. new-market strategy
B. penetration strategy
C. geographical expansion strategy
D. primal expansion strategy
Related Mcqs:
- The religious groups and trade-union groups are best classified in _____________?
A. primary groups
B. secondary groups
C. membership groups
D. transaction groups - The logistic network which moves finished product from company to resellers and then to end users is classified as?
A. risk averse distribution
B. reverse distribution
C. inbound distribution
D. outbound distribution - The market which is segmented on the basis of usage rate of product such as ‘light, medium and heavy users’ of the products is considered as?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - The web of computer networks that connects users from all around the world to interact with each other is classified as?
A. interactive net
B. internet
C. intranet
D. extranet - The unwanted and unsolicited commercial e-mails that clog up e-mailboxes of users is classified as?
A. invasion of privacy
B. spam
C. virus
D. deception - Finding new segments and new users which can result in increased consumption of market offering is said to be?
A. modifying marketing mix
B. modifying raw material schedule
C. modifying the product
D. modifying the market - The strategy of marketing channel system in which company’s sales force carry, promote and sell products to end users is classified as _________?
A. shallow strategy
B. push strategy
C. pull strategy
D. bundle strategy - The network of company’s suppliers, immediate customers of suppliers, end users and suppliers of suppliers is classified as ____________?
A. hybrid network
B. value network
C. functional network
D. predatory network - The system states the way, which users use the products and its related services is classified as __________?
A. product classification system
B. consumption system
C. customer value system
D. product differentiation system - According to loyalty status, the marketer’s divide brand loyalty into groups do not include ___________?
A. hard-core loyal
B. split loyal
C. shifting loyal
D. non-switchers