A. interactive marketing
B. internal marketing
C. external marketing
D. descriptive marketing
Related Mcqs:
- The independent service provider of logistics who can do all the functions required by clients is classified as?
A. public held logistic provider
B. privately held logistic provider
C. Third party logistics provider
D. single part logistics provider - The way of selling in which groups of people are involved from various departments such as finance, engineering and marketing to serve large accounts is called?
A. nominal selling
B. territorial selling
C. team selling
D. group selling - In marketing channels, the conflict occurs at different levels of same marketing channel is classified as?
A. vertical conflict
B. horizontal conflict
C. steep conflict
D. slope conflict - The international marketing strategy according to which company uses separate marketing mix for each international target market is classified as?
A. straight product marketing
B. product adaptation marketing
C. standardized global marketing
D. adapted global marketing - The marketing system in which two or more companies join together at one level to seek new marketing opportunity is classified as?
A. horizontal marketing system
B. vertical marketing system
C. static marketing system
D. flexible marketing system - In marketing channels, the conflict occurs in marketing channels working at same level is classified as?
A. steep conflict
B. slope conflict
C. vertical conflict
D. horizontal conflict - The sustainable marketing principle which states that company must seek real marketing and product improvement is classified as?
A. consumer oriented marketing
B. customer value marketing
C. innovative marketing
D. inbound ⁄ outbound marketing - Considering types of retailer stores, the one which is low margin, high volume and offers self-service operations to serve consumers grocery needs is classified as?
A. selective market
B. super market
C. extensive market
D. exclusive market - The retailers that follow the pattern of “locate-compare-select” to serve their customers are classified as?
A. full-service retailers
B. self-service retailers
C. limited service retailers
D. super retailers - Marketing is both an “art” and a “science” there is constant tension between the creative side of marketing and the ________ side.
A. Selling side
B. Formulated side
C. Management side
D. Forecasting side