A. unsought goods
B. specialty goods
C. convenience goods
D. shopping goods
Related Mcqs:
- The division of market on the basis of marital status of consumers such as ‘single consumers’ and ‘married consumers’ is an example of?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - The functions of marketing channels such as payment for bought goods and ordering of goods to create flow of activity in ________?
A. forward direction
B. backward direction
C. leftward direction
D. rightward direction - The products or market offering bought by consumers for personal consumption are classified as?
A. augmented product
B. consumer products
C. industrial products
D. intangible services - The products and services consumers shop frequently are classified as?
A. convenience products
B. shopping products
C. customer value
D. branding - The kind of online marketing domain which is initiated by consumers to target the consumers is classified as?
A. consumer to business domain
B. consumer to consumer domain
C. business to consumer domain
D. business to business domain - The kind of products that does not benefit consumers in long run but can immediate satisfy consumers are classified as?
A. deficient products
B. pleasing products
C. salutary products
D. desirable products - The average waiting time of customer’s to receive receipts of goods bought are classified as _______?
A. jobber time
B. spatial time
C. delivery time
D. lot time - The kind of convenience goods that are purchased by consumers for an urgent need are classified as __________?
A. homogeneous goods
B. emergency goods
C. impulse goods
D. staples - The kind of convenience goods that are purchased by consumers on regular basis are classified as __________?
A. homogeneous goods
B. emergency goods
C. impulse goods
D. staples - The kind of convenience goods that are purchased by consumers without any searching effort are classified as _________?
A. impulse goods
B. staples
C. homogeneous goods
D. emergency goods