A. cost leadership
B. focusing strategy
C. differentiation
D. all of above
Related Mcqs:
- The Company whose strategies are in accordance to strategy of other competitive firms in industry is classified as?
A. profit centered company
B. market centered company
C. competitor centered company
D. customer centered company - The competitive marketing strategies plays a role in companies?
A. positioning strategy
B. targeting strategy
C. differentiation
D. market segmentation - The major pricing strategies does not includes?
A. competition based pricing
B. customer value based pricing
C. cost based pricing
D. discount and bonus pricing - The issues in pricing strategies includes?
A. predatory pricing
B. price fixing
C. deceptive pricing
D. all of above - The price adjustment strategies includes?
A. discount pricing
B. promotional pricing
C. dynamic pricing
D. all of above - The strategies in which position of company on the best possible strategic advantage against competitors are classified as?
A. premium marketing strategies
B. corporate marketing strategies
C. branding marketing strategies
D. competitive marketing strategies - The Company who follows balanced approach to both competitors and customers while designing its strategies is classified as?
A. market centered company
B. competitor centered company
C. customer centered company
D. profit centered company - Considering competitive positions, the firm who wants to hold market share in its industry without rocking boat is classified as?
A. market challenger
B. market leader
C. market follower
D. market niche - According to competitive positions, the main focus of market challenger strategy is to?
A. expand market share
B. follow at a distance
C. multiple niching
D. full frontal attack - The attack stage in which the strategies cause gaps and then the marketing gaps are filled is considered as ___________?
A. bypass attack
B. guerilla attack
C. flank attack
D. frontal attack
