A. latent demand
B. irregular demand
C. overfull demand
D. excessive
Related Mcqs:
- The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?
A. idea’s external sources
B. acquisition of ideas
C. primary sources
D. secondary sources - A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?
A. guarantees
B. warranties
C. labeling
D. packaging - The marketing in which product is described to customers with air television spots providing customers with toll free numbers or Website to order is called?
A. kiosk marketing
B. offline marketing
C. telephone marketing
D. direct response TV marketing - The type of market offerings that customers buy without committing any buying efforts are called?
A. specialty products
B. local goods
C. convenience products
D. industrial products - The promotional mix strategy in which advertisement and promotions are made to final customers to induce them to buy products is classified as?
A. pull strategy
B. moral selling strategy
C. rational selling strategy
D. push strategy - The products that customers buy after careful comparison on price and quality are called?
A. specialty products
B. less specialty products
C. shopping products
D. unsought products - The products that customers buy after comparing suitability of products are classified as?
A. non-shopping products
B. shopping products
C. specialty products
D. unsought products - The price discrimination in which seller charges less to the customers, who buy in large volumes is classified as __________?
A. second-degree price discrimination
B. first-degree price discrimination
C. third-degree discrimination
D. fourth-degree discrimination - The reduction in price awarded to customers who buy products in large volumes is classified as ________?
A. unbundling
B. delayed quotation pricing
C. reduction of discounts
D. reduction of discounts - The reduction in price awarded to customers who buy products in large volumes is classified as __________?
A. non-functional discount
B. discount
C. quantity discount
D. descriptive discount
The correct answer to the question: "In __________more customers would like to buy the product than can be satisfied." is "overfull demand".