A. need recognition
B. information search
C. evaluation of alternatives
D. both b and c
Marketing Mcqs
Marketing Mcqs for preparation. These MCQs Covers Introduction to Marketing, Marketing Management, Product & Product Mix, New Product Development, Price, Place (Distribution), Promotion (Communication), Consumer Behavior, Marketing Mix. These Marketing questions are very important for all type of exams conducted by Fpsc, Nts, Kppsc, Ppsc, Spsc, Bpsc, Ots, Uts, Pts, Cts, Ats, etea and other testing agencies of Pakistan.
A. late majority
B. early majority
C. laggard
D. early adopter
A. test marketing
B. One channel marketing
C. penetration marketing
D. individual marketing
A. product classes
B. product forms
C. branding
D. product perception
A. sales concept
B. product idea
C. product image
D. customer management
A. internal sources
B. external sources
C. product lines extension
D. both a and b
A. communication tools
B. communication channels
C. communication functions
D. communication parties
A. negative
B. continuously rising
C. higher
D. declining
A. online media
B. print media
C. broadcast media
D. display media
A. innovators
B. early adopters
C. middle majority customers
D. laggards
