A. pure services
B. major service with minor goods
C. tangible goods with accompanying services
D. pure tangible goods
Designing and Managing Services
Designing and Managing Services
A. tangible goods with accompanying services
B. pure tangible goods
C. pure services
D. major service with minor goods
A. variability and inseparability
B. intangibility
C. perishability
D. all of the above
A. government sector
B. private non-profit sector
C. manufacturing sector
D. business sector
A. interactive service package
B. descriptive service package
C. primary service package
D. secondary service package
A. $80
B. $165
C. $15
D. $85
A. minor qualities
B. search qualities
C. credence qualities
D. experience qualities
A. pure tangible goods
B. pure services
C. tangible goods with accompanying services
D. major service with minor goods
A. descriptive side
B. demand side
C. supply side
D. complementary side
A. purchase cycle cost
B. cost of responsiveness
C. life cycle cost
D. assurance cost