The channel system of company sells its products directly to its customers is classified as

Related Mcqs:

1. If the company B sell its products through retailers and wholesalers then the channel used by company B is classified as

   A. direct channel
   B. indirect channel
   C. flexible channel
   D. static channel

2. In marketing channels, the channel level of company selling its products through retailers, wholesalers, sales agents and brokers is classified as__________?

   A. Two-level channel
   B. Three-level channel
   C. One-level channel
   D. Zero-level channel

3. In marketing channels, the channel level of company selling its products only through retailers is classified as __________?

   A. Two-level channel
   B. Three-level channel
   C. One-level channel
   D. Zero-level channel

4. The situation arises when actions of one channel member prevents another channel member to achieve its objectives is classified as _________?

   A. channel trade release
   B. channel distributive rights
   C. channel ordination
   D. channel conflict

5. The marketing channel strategy that is used for products with high brand loyalty and products have perceivable differences is classified as __________?

   A. pull strategy
   B. bundle strategy
   C. shallow strategy
   D. push strategy

6. The strategy of marketing channel system in which company’s sales force carry, promote and sell products to end users is classified as _________?

   A. shallow strategy
   B. push strategy
   C. pull strategy
   D. bundle strategy

7. If the company A works through website and sell its handbags only having no outlets anywhere then channel used by company A is called?

   A. flexible channel
   B. static channel
   C. direct channel
   D. indirect channel

8. The marketing channel conflict arises when producer of the product establishes two or more channels to sell its products to same market is classified as _________?

   A. vertical channel conflict
   B. horizontal channel conflict
   C. sealed channel conflict
   D. multi-channel conflict

9. The situation when all channel members are called to work together to achieve goal of any one channel is classified as _______?

   A. channel coordination
   B. channel conflict
   C. channel trade release
   D. channel distributive rights

10. The number of customers or potential customers who will help in company’s growth is classified as __________?

    A. customer’s base
    B. retailer’s base
    C. distributor’s base
    D. marketer’s base