The computer giant Dell have an idea storming website used to ask customers for improvement suggestions is an example of?

Related Mcqs:

1. The marketing in which product is described to customers with air television spots providing customers with toll free numbers or Website to order is called?

   A. kiosk marketing
   B. offline marketing
   C. telephone marketing
   D. direct response TV marketing

2. The Website build to engage customers from different places to move them closer for marketing outcome is classified as?

   A. corporate website
   B. marketing website
   C. branding website
   D. viral website

3. If the company A works through website and sell its handbags only having no outlets anywhere then channel used by company A is called?

   A. flexible channel
   B. static channel
   C. direct channel
   D. indirect channel

4. The process of involving the pool of communities for idea building such as customers, employees and even public at large is classified as?

   A. crowdsourcing
   B. internal sourcing
   C. off sourcing
   D. off shoring

5. The Website used to build customer goodwill, supplement sales channels and collect customer feedback is classified as?

   A. corporate website
   B. marketing website
   C. branding website
   D. viral website

6. The market segmented on the basis of knowledge level of customers regarding such as ‘unaware, aware, interested and desirous customers’ is included in?

   A. geographic segmentation
   B. demographic segmentation
   C. psychographic segmentation
   D. behavioral segmentation

7. The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?

   A. idea’s external sources
   B. acquisition of ideas
   C. primary sources
   D. secondary sources

8. The analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as?

   A. customer value analysis
   B. corporate image analysis
   C. strategic behavior analysis
   D. benchmarking

9. The short term benefit given to the customers to attract more customers is called?

   A. sales promotion
   B. inbound promotion
   C. outbound promotion
   D. organizational promotion

10. The number of customers or potential customers who will help in company’s growth is classified as __________?

    A. customer’s base
    B. retailer’s base
    C. distributor’s base
    D. marketer’s base