The age which promises to lead to more accurate levels of production, more targeted communications, and more relevant pricing is term as____________.

Related Mcqs:

1. The basing point pricing, uniform delivered pricing, zone pricing and freight absorption pricing are all types of?

   A. promotional pricing
   B. geographical pricing
   C. cyclical pricing
   D. short term pricing

2. The image pricing, location pricing, channel pricing and time pricing are all types of price discrimination of __________?

   A. First degree
   B. Second degree
   C. Third degree
   D. Fourth degree

3. The optional-feature pricing, captive-product pricing, product-bundling pricing and by-product pricing are considered as the techniques of __________?

   A. product mix pricing
   B. line stretching pricing
   C. line filling pricing
   D. line deepening pricing

4. The pricing strategy in which the company determines price it will make the targeted return is classified as?

   A. target return pricing
   B. markup return pricing
   C. learning pricing
   D. marginal pricing

5. The pricing issues within channel levels includes?

   A. price maintenance
   B. predatory pricing
   C. price discrimination
   D. deceptive pricing

6. The pricing issues across channel levels includes?

   A. predatory pricing
   B. deceptive pricing
   C. price fixing
   D. none of the above

7. When the captive product pricing is used for services then this pricing strategy is classified as?

   A. two-part pricing
   B. combine pricing
   C. double pricing
   D. optional part pricing

8. The pricing technique which considers pricing for customers living in different locations around the world is classified as?

   A. cyclical pricing
   B. short term pricing
   C. promotional pricing
   D. geographical pricing

9. The product mix pricing technique through which companies develop product lines for pricing instead of single product is classified as __________?

   A. by-product pricing
   B. optional-feature pricing
   C. product line pricing
   D. Two-part pricing

10. The whole cluster of benefits when company promises to deliver through its market offering is called _________?

    A. value proposition
    B. customer proposition
    C. product proposition
    D. brand proposition