A. demand chain planning
B. supply chain planning
C. predatory planning
D. hybrid planning
Integrated Marketing Channels
Integrated Marketing Channels
A. hybrid network
B. value network
C. functional network
D. predatory network
A. exclusive distribution
B. descriptive distribution
C. intensive distribution
D. selective distribution
A. conflict between supplier and producer
B. conflict between retailer and end user
C. conflict between wholesaler and retailer
D. conflict between two retailers
A. direct marketing channel
B. indirect marketing channel
C. descriptive channels
D. functional channels
A. Two-level channel
B. Three-level channel
C. One-level channel
D. Zero-level channel
A. number of intermediaries
B. types of intermediaries
C. responsibilities of channel members
D. all of the above
A. channel coordination
B. channel conflict
C. channel trade release
D. channel distributive rights
A. marketing channel system
B. predatory channel system
C. discount channel system
D. quotation channel system
A. vertical channel conflict
B. horizontal channel conflict
C. sealed channel conflict
D. multi-channel conflict