A. specialty stores
B. department store
C. discount store
D. super store
Related Mcqs:
- Considering types of retailers, the stores that are located near your residence, carry limited product line and remain open for seven days are called?
A. selective store
B. extensive store
C. exclusive store
D. convenience stores - The concept which states that new retailers begin as low price and low margin retailers and then covert into high priced retailers they have replaced is called?
A. wheel of mega retailers
B. wheel of retailing concept
C. cycle of retailers
D. retailers discount concept - The retailer store which carries deep assortment of specialty product line and customers are served by knowledgeable staff is classified as?
A. category killer
B. discount killer
C. limited inbound retailers
D. limited outbound retailers - If the company carries 6 product lines and total length of each product line is 24 then the average length of product line will be __________?
A. 4
B. 6
C. 24
D. 30 - In response to giant retailers and category killers, entrepreneurial retailers are building entertainment into stores with coffee bars, lectures, demonstrations, and performances. They are marketing a(n) ________ rather than a product assortment.
A. Customer value
B. Customer delight
C. total service solution
D. intangible benefit(s) - The product line stretching in which company serves middle market, to enter in low priced product as well as high priced product line is called _________?
A. left-market stretch
B. down-market stretch
C. up-market stretch
D. Two-way stretch - Considering types of wholesalers, the types of agents are?
A. selling agents
B. manufacturer’s agent
C. commission merchants
D. rack jobbers - The product line stretching in which a company wants to introduce the low priced product line to seek strong growth opportunities are classified as _________?
A. down-market stretch
B. up-market stretch
C. Two-way stretch
D. left-market stretch - Considering types of retailer stores, the one which is low margin, high volume and offers self-service operations to serve consumers grocery needs is classified as?
A. selective market
B. super market
C. extensive market
D. exclusive market - Considering types of retail stores, the one in which combines concept of supercenters and discount stores is classified as?
A. inclusive store
B. exclusive store
C. superstore
D. extensive store
