A. franchise
B. relative stores
C. chain stores
D. off price voluntary stores
Related Mcqs:
- The contractual agreement between independent retailers that has set up central wholesale operation and conduct joint promotion is classified as?
A. voluntary franchise
B. involuntary cooperative
C. retailer cooperative
D. voluntary cooperative - Considering the franchise organization, the independent business people involved other than service organization is represented as?
A. specialty line handlers
B. corporate units
C. franchisor
D. franchisee - The wholesaler who only brings buyers and sellers closer by assisting in negotiations without taking title of market offerings is classified as?
A. manufacturer’s sales branches
B. brokers
C. agent
D. drop shippers - According to service quality model, the ability to provide the service accurately and dependably is classified as __________?
A. empathy
B. reliability
C. responsiveness
D. assurance - The independent wholesaler which takes title of market offering is called?
A. agents and brokers
B. manufacturer’s sales branches
C. voluntary franchise chain
D. merchant wholesalers - The wholesaler who does not take title of market offering and represents sellers and buyers while performing fewer functions is considered as?
A. web wholesalers
B. brokers
C. agent
D. drop shippers - The kind of contractual VMS (vertical marketing system) in which franchisor links different stages in distribution-production process is classified as?
A. franchise organization
B. member organization
C. link organization
D. administered organization - The retailing operation which is operated and owned by manufacturer and carries surplus or irregular goods is classified as?
A. factory outlets
B. warehouse clubs
C. factory clubs
D. surplus center - The pricing issue arise when manufacturer could not force dealers or retailers to charge a specific price is classified as?
A. deceptive pricing
B. price discrimination
C. resale price maintenance
D. fix quantity pricing - The marketing channel strategy in which manufacturer uses different means of communication to persuade customers is classified as ________?
A. push strategy
B. pull strategy
C. bundle strategy
D. shallow strategy
