A. high
B. low
C. average
D. moderate
Related Mcqs:
- In the ‘introduction stage’ of product life cycle, the cost per customer is?
A. high
B. low
C. average
D. moderate - In the ‘decline stage of product life cycle’ the per customer cost is?
A. high
B. low
C. average
D. moderate - In the ‘maturity stage of product life cycle’ the cost per customer is?
A. high
B. low
C. average
D. moderate - The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called?
A. channeling stages
B. buyer readiness stage
C. channel designing stages
D. strategic stages - In the product life cycle growth stage, the marketing objective is to?
A. create product awareness
B. maximize the market share
C. defend market share and profits
D. reduce expenditure - The sales of market offering in growth stage of product life cycle are recorded as?
A. low sales
B. rapidly rising sales
C. peak sales
D. declining sales - The competitors in the growth stage of product life cycle are?
A. few
B. growing number
C. stable but begins declining
D. declining number - If the price of product is $150, cost of maintenance is $15 and the discounted salvage value is $85, then the life cycle cost of product is _________?
A. $80
B. $165
C. $15
D. $85 - The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called?
A. maturity stage
B. productive stage
C. improved market stage
D. profit achieved stage - The customers in growth stage of life cycle of products are classified as?
A. innovators
B. early adopters
C. middle majority customers
D. laggards
