A. This strength of the self-serving bias is the same across cultures
B. We tend to attribute our success to internal factors and our failure to external factors
C. The usual explanation for the self-serving bias relates to cognitive factors.
D. Attributing success to external causes has been referred has been referred to as the self-enhancing bias.



Attitudes, Attributions And Social Cognition
Attitudes, Attributions And Social Cognition

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