The type of questions in marketing research questionnaire are ____________?

Related Mcqs:

1. The questions in questionnaire with all the possible answers are provided and can be easily tabulated are called ___________?

   A. close-ended questions B. rating scale C. open-ended questions D. stratified sampling...

2. The questions in questionnaire that allow respondent’s to express their own thoughts and words are called ________?

   A. open -ended questions B. close-ended questions C. stratified sampling D. rating scale...

3. In marketing research, asking preferences and questions about buying behavior is example of?

   A. experimental research B. ethnographic research C. observational research D. survey research...

4. In research, the questionnaire ‘closed-ended’ does not include ___________?

   A. multiple choice question B. rating scale question C. Likert scale question D. ranking scale question...

5. The research instruments use in marketing research process do not include ________?

   A. questionnaires B. qualitative measures C. technological devices D. random sample...

6. The research approaches in marketing research does not include?

   A. experimental research B. observational research C. ethnographic research D. survey research...

7. The type of question in questionnaire in which all possible choices are given is________?

   A. open ended question B. close ended question C. Both a and b D. none of above...

8. The research instruments present to respondents consist a set of questions, are classified as __________?

   A. technological devices B. random sample C. questionnaires D. stratified sample...

9. In making of questionnaire, the ‘open-ended question’ includes ________?

   A. word association B. story completion C. thematic appreciation test D. all of the above...

10. The fifth step in the marketing research process is __________?

    A. presenting the market data B. presenting the findings C. presenting the competitor’s offering D. presenting marketing plan...