A. average width of product mix
B. average length of product mix
C. average depth of product mix
D. consistency of product mix
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Related Mcqs:
- If the company carries 6 product lines and total length of each product line is 24 then the average length of product line will be __________?
- A. 4 B. 6 C. 24 D. 30...
- The concept of product mix which refers to wide range of product lines carried by the company is classified as __________?
- A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix...
- The product line stretching in which company serves middle market, to enter in low priced product as well as high priced product line is called _________?
- A. left-market stretch B. down-market stretch C. up-market stretch D. Two-way stretch...
- The technique for product line length in which Company wants to add more product items in the present range is classified as _________?
- A. line deepening B. line filling C. line stretching D. line consistency...
- The product line stretching in which a company wants to introduce the low priced product line to seek strong growth opportunities are classified as _________?
- A. down-market stretch B. up-market stretch C. Two-way stretch D. left-market stretch...
- A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?
- A. guarantees B. warranties C. labeling D. packaging...
- The product mix pricing technique through which companies develop product lines for pricing instead of single product is classified as __________?
- A. by-product pricing B. optional-feature pricing C. product line pricing D. Two-part pricing...
- The sales goals set for company division or product lines are referred as ___________?
- A. sales quota B. production quota C. demand potential D. marketing expenses quota...
- The product line stretches in which a Company wants to enter into new high end market to seek higher margins and more growth opportunities is called ___________?
- A. left-market stretch B. down-market stretch C. up-market stretch D. Two-way stretch...
- The total cost is divided by production level to calculate _________?
- A. average costs B. fixed costs C. variable costs D. discounted costs...
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