The strategy based on the intermediaries involve in marketing channels do not include ___________?

Related Mcqs:

1. In marketing channels, the conflict occurs in marketing channels working at same level is classified as?

   A. steep conflict
   B. slope conflict
   C. vertical conflict
   D. horizontal conflict

2. In marketing channels, the intermediaries whose function is to buy, label and resell the goods are classified as ___________?

   A. facilitators
   B. terminators
   C. merchants
   D. agents

3. In marketing channels, the intermediaries whose function is to negotiate on the behalf of buyer but do not take title of goods are classified as ___________?

   A. facilitators
   B. terminators
   C. merchants
   D. agents

4. In marketing channels, the intermediaries whose function is to assist distribution process without negotiating and taking title of goods are classified as _________?

   A. merchants
   B. agents
   C. facilitators
   D. terminators

5. The types of conflict that can occur in marketing channels of a product does not include _________?

   A. vertical channel conflict
   B. horizontal channel conflict
   C. sealed channel conflict
   D. multi-channel conflict

6. In marketing channels, the conflict occurs at different levels of same marketing channel is classified as?

   A. vertical conflict
   B. horizontal conflict
   C. steep conflict
   D. slope conflict

7. The distribution strategy which leads to limited number of intermediaries is classified as

   A. exclusive distribution
   B. descriptive distribution
   C. intensive distribution
   D. selective distribution

8. The distribution strategy which considers some intermediaries to carry particular product is defined as ________?

   A. intensive distribution
   B. selective distribution
   C. exclusive distribution
   D. descriptive distribution

9. The international marketing strategy according to which company uses separate marketing mix for each international target market is classified as?

   A. straight product marketing
   B. product adaptation marketing
   C. standardized global marketing
   D. adapted global marketing

10. The international marketing strategy according to which company uses same marketing mix in all the international markets is called?

    A. straight product marketing
    B. product adaptation marketing
    C. standardized global marketing
    D. adapted global marketing