The stage in which the problem or need is recognized by consumers is classified as

Related Mcqs:

1. The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called?

   A. channeling stages B. buyer readiness stage C. channel designing stages D. strategic stages...

2. The division of market on the basis of marital status of consumers such as ‘single consumers’ and ‘married consumers’ is an example of?

   A. geographic segmentation B. demographic segmentation C. psychographic segmentation D. behavioral segmentation...

3. The kind of online marketing domain which is initiated by consumers to target the consumers is classified as?

   A. consumer to business domain B. consumer to consumer domain C. business to consumer domain D. business to business domain...

4. The kind of products that does not benefit consumers in long run but can immediate satisfy consumers are classified as?

   A. deficient products B. pleasing products C. salutary products D. desirable products...

5. According to PLC stage, when a newly developed product satisfies the market then the stage it enters called?

   A. growth stage B. lately buying stage C. segmenting stage D. targeting stage...

6. According to product hierarchy, the group of products that perform similar functions including the recognized product class is classified as __________?

   A. product line B. product class C. need family D. product family...

7. The group of products includes the recognized product family in the product hierarchy is classified as __________?

   A. product line B. product class C. need family D. product family...

8. The kind of advertising that appears while consumers are browsing internet such as search related ads, online classifieds and display ads is classified as?

   A. inbound advertising B. outbound advertising C. online advertising D. buzz advertising...

9. The consumers who shift loyalty status from one brand to another are classified as ________?

   A. shifting loyal B. hard-core loyal C. split loyal D. switchers...

10. The kind of convenience goods that are purchased by consumers on regular basis are classified as __________?

    A. homogeneous goods B. emergency goods C. impulse goods D. staples...