The process which consists of coordination of communication channels to deliver and compelling message about company and its products is classified as?

Related Mcqs:

1. The system in which company creates partnerships with different channels to deliver their market offering is classified as ________?

   A. functional network
   B. predatory network
   C. hybrid network
   D. value network

2. The set of vehicles which are used to deliver message to intended audiences is classified as?

   A. advertising objective
   B. advertising media
   C. reminder media
   D. rational media

3. The approach of message execution which follows format of style, tone, words and format to execute message of advertising is classified as?

   A. rational style
   B. persuasive style
   C. creative style
   D. execution style

4. In marketing channels, the level of company selling its products through retailers and wholesalers is classified as _________?

   A. one-level channel
   B. Zero-level channel
   C. Three-level channel
   D. Two-level channel

5. In marketing channels, the channel level of company selling its products through retailers, wholesalers, sales agents and brokers is classified as__________?

   A. Two-level channel
   B. Three-level channel
   C. One-level channel
   D. Zero-level channel

6. In marketing channels, the channel level of company selling its products only through retailers is classified as __________?

   A. Two-level channel
   B. Three-level channel
   C. One-level channel
   D. Zero-level channel

7. In the communication process, the media and message are considered as?

   A. communication tools
   B. communication channels
   C. communication functions
   D. communication parties

8. Considering non-personal communication channels, the social networking sites, e-mail and company Websites are considered as?

   A. broadcast media
   B. display media
   C. online media
   D. print media

9. The type of communication channel that send message without personal feedback or contact is classified as?

   A. personal communication channels
   B. irrational communication channels
   C. non-emotional communication channels
   D. non-personal communication channels

10. In marketing channels, the conflict occurs in marketing channels working at same level is classified as?

    A. steep conflict
    B. slope conflict
    C. vertical conflict
    D. horizontal conflict