A. integrated marketing communications
B. integrated strategic channels
C. integrated outbound channels
D. none of the above
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Related Mcqs:
- The system in which company creates partnerships with different channels to deliver their market offering is classified as ________?
- A. functional network B. predatory network C. hybrid network D. value network...
- The set of vehicles which are used to deliver message to intended audiences is classified as?
- A. advertising objective B. advertising media C. reminder media D. rational media...
- The approach of message execution which follows format of style, tone, words and format to execute message of advertising is classified as?
- A. rational style B. persuasive style C. creative style D. execution style...
- In marketing channels, the level of company selling its products through retailers and wholesalers is classified as _________?
- A. one-level channel B. Zero-level channel C. Three-level channel D. Two-level channel...
- In marketing channels, the channel level of company selling its products through retailers, wholesalers, sales agents and brokers is classified as__________?
- A. Two-level channel B. Three-level channel C. One-level channel D. Zero-level channel...
- In marketing channels, the channel level of company selling its products only through retailers is classified as __________?
- A. Two-level channel B. Three-level channel C. One-level channel D. Zero-level channel...
- In the communication process, the media and message are considered as?
- A. communication tools B. communication channels C. communication functions D. communication parties...
- Considering non-personal communication channels, the social networking sites, e-mail and company Websites are considered as?
- A. broadcast media B. display media C. online media D. print media...
- The type of communication channel that send message without personal feedback or contact is classified as?
- A. personal communication channels B. irrational communication channels C. non-emotional communication channels D. non-personal communication channels...
- In marketing channels, the conflict occurs in marketing channels working at same level is classified as?
- A. steep conflict B. slope conflict C. vertical conflict D. horizontal conflict...
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