A. business markets
B. reseller markets
C. government markets
D. international markets
Related Mcqs:
- The ‘customer markets’ & ‘publics’ are included in company’s environment calledThe ‘customer markets’ & ‘publics’ are included in company’s environment called?
A. Macro environment
B. Microenvironment
C. Both a and b
D. None of above - The type of auctions which considers both situations such as, many buyers and one seller or one seller and many buyers, is classified as ___
A. Australian auctions
B. English auctions
C. Dutch auctions
D. Sealed-bid auctions - Mostly in the business markets, the number of buyers are_________?
A. few and small buyers
B. few and large buyers
C. more and small buyers
D. more and large buyers - The ‘Nivea’ introduced and markets product line for men including body wash and shaving gels is example of?
A. geographic segmentation
B. gender segmentation
C. psychographic segmentation
D. behavioral segmentation - In consumer promotions, the certificates given to product buyers which confirms savings when they buy particular items are called?
A. sample
B. coupon
C. premium
D. cash refunds - The kind of product mix and marketing mix which appeals large number of buyers is called?
A. mass marketing
B. segmented marketing
C. niche marketing
D. micromarketing - The products or services having significant group of buyers who are willing to make purchase efforts are called?
A. sought products
B. unsought products
C. specialty products
D. both a and b - The prices that buyers keep in their mind and compare the price of given product to other product’s prices are called?
A. double way pricing
B. Two way pricing
C. reference prices
D. comparable prices - The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called?
A. maturity stage
B. productive stage
C. improved market stage
D. profit achieved stage - Under a given set of conditions, the art of anticipating and the behaviors of buyers is called ____________?
A. forecasting
B. ratio method
C. factor method
D. point scale method