A. Demographic factors
B. Technological factors
C. The suppliers
D. Both a and b
Related Mcqs:
- The Macro environment does not includes?
A. Technological factors
B. The marketing intermediaries
C. Political factors
D. Both a and c - The Macro environment of any company or organization includes?
A. the cultural environment
B. the demographic environment
C. customers in international markets
D. both a and b - In macro environment, the ‘pressure groups’ and ‘government agencies’ are part of?
A. the cultural environment
B. the demographic environment
C. the economic environment
D. the political environment - In macro environment, the ‘pressure groups’ and ‘government agencies’ are part of?
A. the cultural environment
B. the demographic environment
C. the economic environment
D. the political environment - The ‘customer markets’ & ‘publics’ are included in company’s environment calledThe ‘customer markets’ & ‘publics’ are included in company’s environment called?
A. Macro environment
B. Microenvironment
C. Both a and b
D. None of above - The marketing services agencies includes?
A. Marketing consulting firms
B. Media firms
C. Marketing research firms
D. All of above - In external environment, the favorable factors and trends are classified as?
A. Strengths
B. Weaknesses
C. Opportunities
D. Threats - The process of watching customers in natural environment is called?
A. experimental research
B. ethnographic research
C. observational research
D. survey research - The movement by concerned government agencies and citizens towards improvement and protection of future and current living environment is called?
A. consumerism
B. seller’s extrovert sellers
C. environmentalism
D. seller introvert seller - The structure, policies and corporate culture to change business environment are called __________?
A. organization
B. company
C. conglomerate
D. diversified market
