A. Technological factors
B. The marketing intermediaries
C. Political factors
D. Both a and c
Related Mcqs:
- The Macro environment includes?
A. Demographic factors
B. Technological factors
C. The suppliers
D. Both a and b - The Macro environment of any company or organization includes?
A. the cultural environment
B. the demographic environment
C. customers in international markets
D. both a and b - In macro environment, the ‘pressure groups’ and ‘government agencies’ are part of?
A. the cultural environment
B. the demographic environment
C. the economic environment
D. the political environment - In macro environment, the ‘pressure groups’ and ‘government agencies’ are part of?
A. the cultural environment
B. the demographic environment
C. the economic environment
D. the political environment - The ‘customer markets’ & ‘publics’ are included in company’s environment calledThe ‘customer markets’ & ‘publics’ are included in company’s environment called?
A. Macro environment
B. Microenvironment
C. Both a and b
D. None of above - The major pricing strategies does not includes?
A. competition based pricing
B. customer value based pricing
C. cost based pricing
D. discount and bonus pricing - The list of products depending upon long run consumer benefits and consumer satisfaction does not includes?
A. salutary products
B. outbound products
C. deficient products
D. pleasing products - The marketing services agencies includes?
A. Marketing consulting firms
B. Media firms
C. Marketing research firms
D. All of above - A company’s internal environment considers?
A. Finance, Operations, purchasing
B. Research & Development (R&D)
C. Both a and b
D. None of the above - The concept which defines the ‘person’ and it’s interaction with the environment is classified as________?
A. lifestyle
B. personality
C. role
D. status
