A. internal idea sources
B. external idea sources
C. crowd sourcing
D. on-boarding
Related Mcqs:
- The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called?
A. channeling stages
B. buyer readiness stage
C. channel designing stages
D. strategic stages - The ‘idea-reducing stage’ in new product development process consists of?
A. screening of product
B. screening of customers
C. screening of ideas
D. generation of ideas - The new product development stage in which the concept is tested whether idea has strong appeal is called?
A. concept development
B. concept testing
C. material testing
D. market screening - The division of market as ‘baby boomers’, ‘Generation X’ and ‘Generation Y’ is example of?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - The employees of company can also contribute in idea generation and this source can be best classified as?
A. internal idea sources
B. external idea sources
C. off shoring ideas
D. outdated ideas - After the idea generation through internal and external sources, the next step is?
A. idea screening
B. product screening
C. customer screening
D. raw material screening - A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?
A. guarantees
B. warranties
C. labeling
D. packaging - The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?
A. idea’s external sources
B. acquisition of ideas
C. primary sources
D. secondary sources - According to PLC stage, when a newly developed product satisfies the market then the stage it enters called?
A. growth stage
B. lately buying stage
C. segmenting stage
D. targeting stage - The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called?
A. maturity stage
B. productive stage
C. improved market stage
D. profit achieved stage
