A. product life cycle
B. customer lifetime value
C. product management
D. marketing management
Related Mcqs:
- In PLC stages, the stage in which sales and profits declines is called?
A. decline stage
B. less improved stage
C. product maturity stage
D. non-innovative stage - The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called?
A. maturity stage
B. productive stage
C. improved market stage
D. profit achieved stage - In PLC stages, the phase in which products profits decline and product has been defended from competition is called?
A. maturity stage
B. predictive stage
C. improved market stage
D. profit achieved stage - The sales force structure in which a sales representatives works to sell specific items of product line is classified as?
A. indirect sales force structure
B. territorial sales force structure
C. customer sales force structure
D. product sales force structure - The profits related to the new product in its introductory stage are?
A. negative
B. continuously rising
C. higher
D. declining - In PLC stages, the stage in which the product has rapid market acceptance and profits are likely to increase slightly is called?
A. growth stage
B. repetition stage
C. turbulent stage
D. non-turbulent - The sales force structure in which a sales representative is assigned to geographical area is allocated to sell product line in specific area is classified as?
A. customer sales force structure
B. product sales force structure
C. indirect sales force structure
D. territorial sales force structure - In product life cycle, the stage in which sales are zero is classified as?
A. product development stage
B. maturity stage
C. growth stage
D. decline stage - The sales of market offering in growth stage of product life cycle are recorded as?
A. low sales
B. rapidly rising sales
C. peak sales
D. declining sales - A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?
A. guarantees
B. warranties
C. labeling
D. packaging