A. Credibility
B. Credit risk
C. Credit credibility
D. Credit rating
Related Mcqs:
- In 1985, the Coca-cola Company made a classic marketing blunder with its deletion of its popular Coca-Cola product and introduction of what it called New Coke Analysts now believe that most of the company’s problems resulted from poor marketing research. As the public demanded their old Coke back the company relented and reintroduced Coca-Cola Classic (which has regained and surpassed its former position) while New Coke owns only 0.1 percent of the market Which of the following marketing research mistakes did Coca-Cola make ?
A. They did not investigate pricing correctly and priced the product too high
B. They did not investigate dealer reaction and had inadequate distribution
C. They defined their marketing research problem too narrowly
D. They failed to account for the Pepsi Challenge taste test in their marketing efforts - What is called a country’s total financial obligations to the rest of the world ?
A. Total dept
B. Debt burden
C. National liabilities
D. External debt - Name a default on debt and obligations by a major financial institution that disrupts the stability of the economic system ?
A. Debt blast
B. Debt bomb
C. Bad debt
D. None of them - What is called a country’s total financial obligations to the rest of the world ?
A. Total debt
B. Debt burden
C. National liabilities
D. External debt - successful ________ depends on how well a company blends its people organizational structure decision and reward systems, and company culture into a cohesive program that supports its strategies?
A. marketing strategy
B. marketing control
C. marketing analysis
D. marketing implementation - what is called an evaluation of credit quality of a company’s debt issued by Moody’s S&P and Fitch investors services ?
A. Credit worthiness
B. Credit Worth
C. Credit line
D. Ratings - What is called the centers around the ability of a national economy to generate enough interests and principal on its foreign debt ?
A. National economic risk
B. Country economic risk
C. Country finance risk
D. Foreign exchange risk - If a company (considering its options on the product/market expansion grid) chooses to move into different unrelated fields (from what it ha ever done before) with new products as a means to stimulate growth the company would be following which of the following general strategies ?
A. market penetrations
B. market development
C. product development
D. diversification - How is known the process in which an investment company continually offers new shares and buys existing shares back on demand and uses its capital to invest in diversified securities of other companies ?
A. combine fund
B. Mutual fund
C. Liquid fund
D. Stock holding company - The study of a company’s accounting statements and future prospects to determine its value is known as ?
A. information analysis
B. risk management
C. fundamental analysis
D. diversification
