A. competitive advantage
B. corporate advantage
C. branding advantage
D. premium advantage
Related Mcqs:
- The analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as?
A. customer value analysis
B. corporate image analysis
C. strategic behavior analysis
D. benchmarking - The strategies in which position of company on the best possible strategic advantage against competitors are classified as?
A. premium marketing strategies
B. corporate marketing strategies
C. branding marketing strategies
D. competitive marketing strategies - The products and services are perceived value as compared to the competitors is dependent on ___________?
A. potential demand
B. estimated demand
C. company demand
D. minimum demand - The Company who follows balanced approach to both competitors and customers while designing its strategies is classified as?
A. market centered company
B. competitor centered company
C. customer centered company
D. profit centered company - The kind of pricing in which prices are set below the cost temporarily and intentionally to destroy the competitors is classified as _________?
A. non-predatory pricing
B. predatory pricing
C. descriptive pricing
D. augmented pricing - If the company ignores market segment differences by offering single market offering then this marketing strategy is classified as?
A. mass marketing
B. segmented marketing
C. niche marketing
D. micromarketing - The pricing technique according to which company charges it’s customers on the basis of prices competitors is classified as _________?
A. value pricing
B. perceived pricing
C. going rate pricing
D. high low pricing - If customers perceive that price of product is greater than the value it provides to customer then the customer?
A. would get free products
B. would get discount
C. would buy product
D. would not buy product - The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?
A. idea’s external sources
B. acquisition of ideas
C. primary sources
D. secondary sources - The Company is able to respond customers by customizing market offering on one to one basis is classified as _________?
A. mass customization
B. individual empowerment
C. super segments
D. customaries
