Satellite television subscription and television detection devices are ways in which broadcasting companies address the ________ problem?

Related Mcqs:

1. A person who regularly watches BBC television programs in the UK but fails to pay their TV licence fee is known as ?

   A. excess baggage
   B. a free rider
   C. a costly rider
   D. a common resource
   E. an unwelcome rider

2. Suppose that a Swiss television set that costs 400 francs in Switzerland cost $200 in the United States. The exchange rate between the franc and the dollar is ?

   A. 2 francs per dollar
   B. 1 franc per dollar
   C. $2 per franc
   D. $3 per franc

3. Suppose that at a price of Rs 30 per month there are 30000 subscribers to cable television in small Town. If small Town Cablevision raises its price Rs40 per month the number of subscribers will fall to 20000 Using the midpoint method for calculating the elasticity what is the price elasticity of demand for cable TV in Small Town ?

   A. 1.4
   B. 0.66
   C. 0.75
   D. 2.0

4. Suppose that at a price of Rs 30 per month there are 30000 subscribers to cable television in small Town. If small Town Cablevision raise its price to Rs 40 per month the number of subscribers will fall to 20000 At which of the following price does small Town Cablevision earn the greatest total revenue ?

   A. Rs 0 per month
   B. Rs 30 per month
   C. Rs 40 per month
   D. Either Rs 30 or Rs 40 per month because the price elasticity of demand is 1.0

5. Successful service companies focus their attention on both their customers and their employees they understand ________ which links service firm profits with employee and customer satisfaction ?

   A. internal marketing
   B. service-profit chains
   C. interactive marketing
   D. service differentiation

6. When did Pakistan launched its first space satellite Badr I largely designed and fabricated by SUPARCO ?

   A. August 10, 1991
   B. July 16, 1990
   C. September 12, 1992
   D. October 16, 1989

7. Space Satellite Badr II was launched on December 10, 2001 when Pakistan launched Pak Sat I ?

   A. December 29, 2002
   B. December 25, 2002
   C. January 25, 2003
   D. February 15, 2003

8. A monetary union means ________, ________ and ________?

   A. permanently fixed capital movements floating exchange rates a fixed structure of interest rates
   B. permanently fixed exchange rates, free capital movements, a single interest rates
   C. a common currency a single central bank, common monetary policy
   D. a common currency floating exchange rates common monetary policy

9. All of the following would be ways to segment within the category of psychographic segmentation EXCEPT ?

   A. social class
   B. occupation
   C. lifestyle
   D. personality

10. That the company that overlooks new and better ways to do things will eventually lose customers to another company that has found a better way to serving customer needs is a major tenet of ?

    A. innovative marketing
    B. consumer oriented marketing
    C. value marketing
    D. sense -f mission marketing