A. geographic location
B. cultural factors
C. economic factors
D. political and legal factors
Related Mcqs:
- Segmentation of international markets on the basis of monetary regulations is an example of?
A. geographic location
B. cultural factors
C. economic factors
D. political and legal factors - Segmentation of international markets on the basis of common languages, religions and customs is example of?
A. geographic location
B. cultural factors
C. economic factors
D. political and legal factors - The segmentation based on climate basis is an example of?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - Segmentation of international markets on the basis of stability of governments is included in?
A. geographic location
B. cultural factors
C. economic factors
D. political and legal factors - The segmentation done on the basis of regions or areas to live such as urban, suburban and rural areas is an example of?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - Segmentation of international markets on the basis of overall economic development is an example of?
A. geographic location
B. cultural factors
C. economic factors
D. political and legal factors - The market segmentation done on the basis of religions of customers such as ‘Catholics, Hindus and Muslims’ is classified as?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - The market segmentation done on basis of ‘occupation’ and ‘education’ of customers is an example of?
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation - Permanent and ordered division in society on basis of values and interests is called?
A. social class
B. culture
C. subculture
D. both b and c - The customers keeping such information that supports their attitudes towards brand is classified as?
A. selective attention
B. selective distortion
C. selective retention
D. all of above
