A person or company that yields a revenue more than the incurred costs of selling and serving is called __________?

Related Mcqs:

1. The selling practice of companies in which company charges two or more prices without any difference in costs is classified as __________?

   A. price functionality B. price rebates C. price discrimination D. price leadership...

2. The difference between the customer’s evaluation including all the costs incurred and the benefits is called ________?

   A. customer perceived value B. company market value C. customer affordability D. customer reliability...

3. The personal selling process step according to which sales person dictates how company can solve problem by offering its product is classified as?

   A. inbound approaching B. presentation C. demonstration D. nominal approaching...

4. The comparison of potential and current market share yields __________?

   A. share penetration index B. profit penetration index C. price penetration index D. market demand index...

5. The companies who are selling life insurances are selling?

   A. sought specialty products B. augmented industrial product C. unsought shopping products D. unsought consumer products...

6. The telemarketing, door-to-door sales, Internet selling and selling through mail orders are classified as the types of ________?

   A. one-level channel B. Zero-level channel C. Two-level channel D. Three-level channel...

7. The step in personal selling process which consists of first meeting first meeting between customer and sales person is called?

   A. qualifying B. prospecting C. follow up D. approach...

8. The sum of variable costs and fixed costs is called?

   A. total costs B. overhead costs C. markup costs D. both a and b...

9. The technique which tries to identify real cost of serving an individual customer is called ______?

   A. activity based accounting B. cost based accounting C. price based accounting D. turnover based accounting...

10. In marketing channels, the channel level of company selling its products only through retailers is classified as __________?

    A. Two-level channel B. Three-level channel C. One-level channel D. Zero-level channel...