The __________ is practiced most aggressively with unsought goods, goods that buyers normally do not think of buying, such as insurance, encyclopedias, and funeral plots.

Related Mcqs:

1. The pricing strategy practiced by company according to which prices are high for products at introduction stage and drops overtime is classified as _________?

   A. push pricing strategy
   B. market penetration pricing
   C. market skimming pricing
   D. quality leadership pricing

2. The type of auctions which considers both situations such as, many buyers and one seller or one seller and many buyers, is classified as ___

   A. Australian auctions
   B. English auctions
   C. Dutch auctions
   D. Sealed-bid auctions

3. The price reduction is awarded to buyers who buy services and goods in off-season is classified as __________?

   A. oligopolistic discount
   B. equalizing discount
   C. offset discount
   D. seasonal discount

4. The buying mode which requires additional participants at buyers and suppliers end is best classified as__________?

   A. modified buyers
   B. modified task
   C. modified rebuy
   D. modified buy

5. The ‘preplanned funeral services’ are classified as?

   A. unsought services
   B. augmented services
   C. industrial services
   D. specialty products

6. The type of trading in which buyers and sellers exchange goods in place of payments is classified as _______?

   A. ascending trade
   B. sealed trade
   C. countertrade
   D. descending trade

7. To avoid complex buying situation, the buying of packaged solution from single seller is considered as?

   A. new task
   B. modified rebuy
   C. straight rebuy
   D. solutions selling

8. The customer buying behavior such as little planning before buying products is included in?

   A. convenient specialty products
   B. unsought products
   C. sought products
   D. convenient products

9. The type of goods that are tangible in nature and are normally survived for several uses are classified as ________?

   A. durable goods
   B. non-durable goods
   C. services
   D. augmented goods

10. The emergency, goods and impulse goods are the types of __________?

    A. convenience goods
    B. shopping goods
    C. unsought goods
    D. specialty goods