When personal interviewing involves inviting six to ten people to gather for a few hours with a trained interviewers to talk about a product service, or organization the method is called ?

Related Mcqs:

1. Suppose there is an increase in the both the supply and demand for personal computers Further, suppose the supply of personal computer increase more than demand for personal computers In the market for personal computers i the market for personal computers, we would expect ?

   A. the change in the equilibrium quantity to be ambiguous and the equilibrium price to fall.
   B. the equilibrium quantity to rise and the equilibrium price to rise
   C. the equilibrium quantity to rise and the change in the equilibrium price to be ambiguous
   D. the equilibrium quantity to rise and the equilibrium price to fall
   E. the equilibrium quantity to rise and the equilibrium price to remain constant

2. A company is in the ________ stage of the new product development process when the company develops the product concept into a physical product in order to assure that the product idea can be turned into a workable product ?

   A. product development
   B. commercialization
   C. marketing strategy
   D. business analysis

3. The price of computer chips used in the manufacture of personal computers has fallen. This will lead to _________ personal computer?

   A. a decrease in the quantity supplied of
   B. a decrease in the supply of
   C. an increase in the quantity supplied of
   D. an increase in the supply of

4. Suppose there is an increase in both the supply and demand for personal computers. In the market for personal computers, we would expect?

   A. the equilibrium quantity to rise and the equilibrium price to rise
   B. the equilibrium quantity to rise and the equilibrium price to fall
   C. the equilibrium quantity to rise and the equilibrium price to remain constant
   D. the change in the equilibrium quantity to be ambiguous and the equilibrium price to rise
   E. the equilibrium quantity to rise and the change in the equilibrium price to be ambiguous.

5. If the total product of two workers is 80 and the total product of 3 workers is 90 then the average product of the third worker is ________ and the marginal product of the third worker is _________?

   A. 160; 270
   B. 10; 30
   C. 10; 3.33
   D. 30; 10

6. Name the organization in which people are associated together for a common purpose under a common name. This organization is recognized and created by law ?

   A. Company
   B. Corporation
   C. Cooperative
   D. Limited Company

7. Successful service companies focus their attention on both their customers and their employees they understand ________ which links service firm profits with employee and customer satisfaction ?

   A. internal marketing
   B. service-profit chains
   C. interactive marketing
   D. service differentiation

8. A set of interdependent organizations involved in the process of making a product or service available for use or consumption by the consumer or business user is called a(n) ?

   A. retailer
   B. wholesaler
   C. distribution channel
   D. logistics

9. An industry that realizes such large economies of scale in producing its product that single-firm production of that good or service is most efficient is called ?

   A. a fixed cost monopoly
   B. a natural monopoly
   C. a government franchise monopoly
   D. a economies of scale monopoly

10. R&D and engineering first produce the product concept into a physical product during which of the following stages of the new product development process ?

    A. Concept development and testing
    B. Marketing strategy
    C. Business analysis
    D. Product development