A. price policy
B. distribution policy
C. conditions of sale
D. territorial rights
Related Mcqs:
- The products that requires mass marketing by producers and manufacturers are classified as?
A. sought specialty products
B. unsought consumer products
C. convenient specialty products
D. convenience products and services - The discount in a well manner way on performance, awarded by the manufacturers to the members of distribution channels is classified as _________?
A. non-functional discount
B. functional discount
C. quantity discount
D. descriptive discount - When the marketers offer the products which is representation of the category as a whole is classified as ____________?
A. representative heuristic
B. motivation heuristic
C. expectancy heuristic
D. psychological heuristic - The group of firm’s offer a class of products and substitutes for one another is classified as ___________?
A. industry
B. Corporation
C. organization
D. subsidiary - The pricing technique is used by sellers that offer their products in the bundles only is classified as __________?
A. pure bundling pricing
B. mix bundling pricing
C. Two-part bundle pricing
D. optional-feature pricing - The intermediaries that perform functions of selling goods of different manufacturers are classified as _______?
A. trade channel
B. escalator channel
C. shallow channels
D. predatory channels - The markets which include buying from manufacturers rather than intermediaries is classified as________?
A. relative buyers
B. price sensitive buyers
C. business markets
D. consumer markets - Anything that can be offered by any manufacturers in market to satisfy the demands is classified as ____________?
A. product
B. service
C. core benefit
D. potential product - The ________ concept holds that consumers will favor those products that offer the most quality, performance, or innovative features.
A. Product
B. Marketing
C. Production
D. Selling - The sustainable marketing principle which says that company must define mission statement in broad social terms in place of only product terms is classified as?
A. sense of broad marketing
B. sense of mission marketing
C. sense of vision marketing
D. societal marketing