A. quality metrics
B. loyalty metrics
C. internal marketing metrics
D. perceived metrics
Related Mcqs:
- The brand association which can be made because of internal resources and feasible commitment is classified as ___________?
A. desirability
B. deliverability
C. differentiability
D. feasibility - The disagreement between different marketing channel regarding the roles, rewards and goals is called?
A. channel conflict
B. marketing conflict
C. direct conflict
D. indirect channel conflict - In marketing channels, the conflict occurs at different levels of same marketing channel is classified as?
A. vertical conflict
B. horizontal conflict
C. steep conflict
D. slope conflict - The international marketing strategy according to which company uses separate marketing mix for each international target market is classified as?
A. straight product marketing
B. product adaptation marketing
C. standardized global marketing
D. adapted global marketing - The marketing system in which two or more companies join together at one level to seek new marketing opportunity is classified as?
A. horizontal marketing system
B. vertical marketing system
C. static marketing system
D. flexible marketing system - In marketing channels, the conflict occurs in marketing channels working at same level is classified as?
A. steep conflict
B. slope conflict
C. vertical conflict
D. horizontal conflict - The sustainable marketing principle which states that company must seek real marketing and product improvement is classified as?
A. consumer oriented marketing
B. customer value marketing
C. innovative marketing
D. inbound ⁄ outbound marketing - The ‘awareness of goals’ is best classified as _________?
A. internal marketing metrics
B. perceived metrics
C. quality metrics
D. loyalty metrics - The sustainable marketing principle which states that company should organize and view its marketing mix activities by keeping customer view in mind is called?
A. consumer oriented marketing
B. customer value marketing
C. innovative marketing
D. inbound ⁄ outbound marketing - The differentiated marketing in comparison of undifferentiated marketing creates _______?
A. more total sales
B. less total sales
C. less total cost
D. more total purchases
